Author Archives: Teresa Kyle from OCH Medical Marketing - NJ, North America

May24

Real Advertising Lessons from Reality TV

I’ll admit it. On occasion, I’ve been known to escape reality by watching a reality show (or two or three). But I can elevate nearly every show beyond a guilty pleasure by teasing out a lesson or two about advertising. Let’s start with an obvious one, “The Pitch.” Yes, it’s what you think it is. […]

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