Tag Archives: ads

Feb11

How Digitally Savvy Are You? See How You Would Answer the Top 10 Digital Ad Trafficking FAQs

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Think you are a brainiac when it comes to digital advertising?  Or do you need a quick refresher on how it all works? The true/false quiz below provides an overview of 10 frequently asked questions regarding digital advertising and the trafficking process. Q: Most consumer and pharmaceutical websites accept the IAB standard units, also known as […]

Posted in advertising, Design, Digital, Digital Advertising, Marketing | Also tagged , , , , , , , , , , , , | Comments closed
Apr26

Do Scare Tactics Work?

That’s the 54-million-dollar question. The CDC is betting they do, and has launched a series of graphic ads, featuring real smokers, to answer it.  Entitled “Tips from Former Smokers,” the videos show what it’s like to live in the aftermath of health disasters caused by smoking. The series can be viewed here: http://www.cdc.gov/tobacco/campaign/tips/resources/videos/ But do […]

Posted in advertising, Branding, Education, Great Ideas, Health & Wellness, Healthcare Communications, Marketing, Patient Communications, smoking cessation | Also tagged , , , , , , , , , , , , , , , , , | Comments closed