Tag Archives: banners

Apr29

Are Banner Ads Banner Advertising?

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“Half the money I spend on advertising is wasted; the trouble is I don’t know which half” – John Wanamaker[1] John Wanamaker was a successful U.S. Postmaster General, as well as an effective merchant who owned many retail stores throughout the late 1800s and early 1900s. Wanamaker died in 1922, over 90 years ago.[2] The […]

Posted in advertising, Analytics, Data, Digital, Healthcare Communications, Media, Media Placement, Statistics | Also tagged , , , | Comments closed
Feb11

How Digitally Savvy Are You? See How You Would Answer the Top 10 Digital Ad Trafficking FAQs

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Think you are a brainiac when it comes to digital advertising?  Or do you need a quick refresher on how it all works? The true/false quiz below provides an overview of 10 frequently asked questions regarding digital advertising and the trafficking process. Q: Most consumer and pharmaceutical websites accept the IAB standard units, also known as […]

Posted in advertising, Design, Digital, Digital Advertising, Marketing | Also tagged , , , , , , , , , , , , | Comments closed