Tag Archives: cost-effectiveness

Jul31

Affordability of Medicines—the New Kid on the Block

You know the feeling: you pop into the shop and see something you want to buy, but times are tight and you simply can’t afford it. You want the best, but you feel compelled to consider all your spending priorities and choose to go for the less expensive brand—it’s a question of affordability. In today’s […]

Posted in Access, adherence, Clients, clinical trials, Efficacy, Health & Wellness, Healthcare Communications, Managed Care, Marketing, medical affairs, Reimbursement | Also tagged , , , , , , , | Comments closed