Tag Archives: culture

Apr8

Mad People…and the Cadillacs That Drive Them

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It was recently brought to our attention that the “American way” is rooted in a belief that hard work in the pursuit of “stuff” is how we do things…and central to what makes us exceptional. In fact, nothing is (apparently) more foreign to us than the thought of being away from work for more than […]

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Jan14

Offices Aren’t Just For Working

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OCHWW colleagues—I think you all would agree that we face a lot of challenges at work: client requests and tight timelines, internal office debates, and the food in the cafeteria. Well, it’s not exactly Dean and DeLuca. Plus, as wonderful as it would be to leave work (physically and mentally) every day at 5:00, that […]

Posted in advertising, agency life, Creativity, Culture, Great Ideas, Personal Reflections | Also tagged , , , , , , | Comments closed
Sep10

Zombies and the Cultural Tension Surrounding Healthcare

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As the healthcare experts of Ogilvy, we understand that people are motivated to change behavior in response to a tension in their lives—that gap between where they are now and where they want to be.  Often, recognition of this tension is in response to an event—a diagnosis, a heart attack, a bad test result, hitting […]

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Feb7

How Communications Can Support Mergers and Acquisitions

Merger-and-Acquisition

With mergers and acquisitions (M&A) in the pharmaceutical sector showing no signs of slowing down, there has been criticism of some deals in recent years. These acts of consolidation don’t always reap the fruits they set out to bear and, if not managed well, may even result in a stifling of innovation, reduction in R&D […]

Posted in Healthcare Communications, Learning, Partnerships, Strategy | Also tagged , , , , | Comments closed
Apr10

Why Numbers Can’t Tell Us Everything

I’ve been on a tear recently about the numerical bias that is starting to take over our world. There seems to be an obsession with proving that the numbers are all we need to know, and I’m just not buying it. I’m referring to the tendency for news agencies to use statistical tidbits like the […]

Posted in Education, Marketing, Statistics, Strategy | Also tagged , , , , , , , , , , , , , , , , , , , | Comments closed