Tag Archives: key performance indicators

Mar8

SXSW 2013: Small Data in a World of Big Data

KPI-original

More than ever, modern marketers are using data to drive decisions about strategies and tactics. Clients are asking us to back up “what we think” with real numbers about “what we know.” The rise of “big data” is a hot topic at this year’s SXSW conference. Thought leaders are sharing their insights on how to […]

Posted in Analytics, Content Strategy, Data, Healthcare Communications, SXSW Interactive | Also tagged , , , , , | Comments closed