Tag Archives: lifestyle


Flexing Our Creative Muscles

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It takes lots of hard work and dedication to achieve your goals for a healthier lifestyle. It focuses on nutrition, physical activity and resiliency, and is individualized to your specific needs. Running the Ogilvy CommonHealth Imaging department is comparable to this in many ways, as I apply the same approach in servicing all Art and […]

Posted in agency life, Art, behavior change, Creativity, Culture, Design, Digital, Health & Wellness | Also tagged , , , , , , | Comments closed

Do Scare Tactics Work?

That’s the 54-million-dollar question. The CDC is betting they do, and has launched a series of graphic ads, featuring real smokers, to answer it.  Entitled “Tips from Former Smokers,” the videos show what it’s like to live in the aftermath of health disasters caused by smoking. The series can be viewed here: http://www.cdc.gov/tobacco/campaign/tips/resources/videos/ But do […]

Posted in advertising, Branding, Education, Great Ideas, Health & Wellness, Healthcare Communications, Marketing, Patient Communications, smoking cessation | Also tagged , , , , , , , , , , , , , , , , , | Comments closed