Tag Archives: medication

Sep23

Access to High-Cost Medications: A Balancing Act

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As continuing innovation moves us further toward personalized healthcare and the development of targeted treatments, how can patients across Europe ensure they have fair access to high-cost medications? Securing reimbursement remains one of the biggest challenges to delivering market access for new treatments. The debate around balancing tight health budgets with fair access for patients […]

Posted in Access, Culture, Fair Balance, Health & Wellness, International, medical affairs, Medicine, Pharmaceutical, Technology | Also tagged , , , | Comments closed
Jul3

Let’s All Celebrate Being Really Fortunate Dancing Clown Zebras

Chris Rock was recently asked about doing voiceover jobs for animated films like his upcoming Madagascar 3. Was it “hard work,” like some of his cohort thespians claimed? He laughed and said, “Hard work? I stand in a booth, make funny voices and get paid a million dollars. Compared to the guy who drove me […]

Posted in advertising, agency life, Clients, Creativity, Great Ideas, Healthcare Communications | Also tagged , , | Comments closed