Tag Archives: non personal promotion

May9

How to Personalize Non-Personal Promotion—From a Medical Education Perspective

doc conference

By Sean Hartigan and Eileen Gutschmidt When you think of Personal Promotion (PP) and Non-Personal Promotion (NPP), traditional channels likely come to mind such as Reps carrying iPads, online and offline media advertising, and marketing campaigns populated with a mix of branded tactics that can include print, digital, telephony, and convention booth engagement. Medical education, […]

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