Tag Archives: patient insight


Isn’t Patient Centricity What Pharma Has Been Doing for Years?


Patient centricity is the new buzzword. Most of our pharma clients have patients at the heart of their corporate vision and mission, and say that the patient voice drives everything that they do. But what does it really mean to be truly patient centric? At the recent EyeforPharma Patient Summit in London, there was a […]

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