Tag Archives: personal information

Mar11

SXSW 2013: BIG Data and Personal Technology at SXSW

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Big data isn’t new. We’ve been talking about it for years. What’s new is where it’s coming from and what we’re doing with it. When it comes to personal information, the term big data used to be synonymous with Big Brother. Google, DoubleClick, pretty much anything you did online was tracked, categorized, and sold. The […]

Posted in behavior change, Data, Digital, Health & Wellness, Healthcare Communications, Social Media, SXSW Interactive, Technology | Also tagged , , , , , , | Comments closed