Tag Archives: trust

Sep18

Partnership…How It Works

Relationships between us and vendors have become even more important in recent days. Competition among vendors is a lot more aggressive than it was in the past, and suppliers have to work harder to get business and even harder to keep it. Some of the success of our service is partly contingent upon the work […]

Posted in agency life, Great Ideas, Partnerships, Vendors | Also tagged , , , , , , , | Comments closed
Apr3

Let’s Be Advocates for the Advocates

One of the foundations of effective public relations is establishing strong relationships with potential advocates for a cause, brand or company.  In the pharma industry, one of the most critical allies is the patient advocacy group (PAG) sector.  Whether it’s securing optimal market access, or gaining access to funding for outreach and awareness activities, the […]

Posted in Advocacy, Patient Advocacy Groups, Patient Communications, Public Relations, Strategy | Also tagged , , , , , , , , , , , , , , , , , , , , | Comments closed