Tag Archives: tweet

Aug21

When Did Social Media Become Social Obligation?

As a writer at Ogilvy CommonHealth Medical Marketing, part of my job is to understand the usefulness of social media as part of the marketing process. Because my interest is keen, I like to consider all aspects of the platform, whether negative or positive. One aspect of social media that fascinates me is whether what […]

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Apr19

There’s No Crying In Advertising

Spring fever. Who doesn’t succumb at one time or another? And I am not talking about seasonal allergic rhinitis, though we have expertise in that, too. I am talking about baseball, the great American (and now international) pastime, and its connection to our industry. In what ways you ask? Just look at some of our […]

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